Cyber Raptor is my small alternative clothing and accessory store in need of a branding boost. The goal was to transform one item of branding in order to create hype for their new cyberpunk clothing line. Clear PVC vinyl and embroidery black floss are materials often used in their products, thus these were used as part of the clothing tag.

 

Elements of the price tag include the photo of the faux fur fabric used in their accessories and the embellishment of a functioning mini glow stick, which can be removed and used as a keychain.